Maven's personalized dashboard with quick access to Classifieds, Job Satisfaction, Employee Assistance Program, Directory, Taskmaster, and company news.
Modernized employee directory with fast search, tabbed organization (My Team, Recent, Favorites), and one-tap call/email.
Directory profile view showing employee details and contact actions.
Mobile-First Design System
First mobile design system standard for the organization, co-authored with the internal DS team.
Trusted Marketplace
Moderated internal classifieds where employees trade within a vetted, safe community.
Crisis Communications
Critical COVID-19 information reaching employees via mobile when the legacy website failed.
Classifieds home with category icons (Animals, Automobiles, Furniture, Electronics).
Listing grid with photos, prices, and location filters.
Individual listing detail with photo gallery, price, and moderated seller contact.
Employee Assistance Program providing 24/7 confidential support with COVID-19 crisis resources.
Confidential employee job satisfaction survey with emoji-based rating scale.
Taskmaster for managing tasks, setting reminders, and tracking completion.
User research empathy map documenting the hybrid employee journey — identifying pain points, needs, and opportunities.
The Process
The legacy employee website was not mobile responsive — a fatal flaw that became critical during COVID-19. Communication about vaccination statuses, office procedures, and safety protocols needed to reach employees instantly. The existing portal was failing, with extremely low engagement meaning critical business services went unused.
Building Maven required more than migrating content — we had to establish the first mobile design system standard for the organization. Working closely with the internal Design System team, we co-authored mobile components, interaction states, and responsive patterns from scratch. One specific challenge was adapting the corporate color system to handle complex multi-layered interaction states unique to mobile feedback. Testing which interaction metaphors resonated with a workforce audience shaped every navigation and discovery pattern.
Within the first month, Maven achieved 20% workforce adoption and 70% increase in news engagement. The Classifieds section became the most beloved feature — employees traded within a "vetted group of safe individuals" with moderated internal messaging. The design system work extended beyond Maven, establishing the organizational standard for all future employee-facing mobile applications.
PLACEHOLDER: Mobile design system component library showing interaction states and responsive patterns
Mobile design system components
PLACEHOLDER: Information architecture showing Maven's 6 core services and navigation structure
Information architecture
PLACEHOLDER: Before/after engagement comparison showing legacy website vs Maven PWA adoption
Engagement comparison
Impact
Increase in News Engagement
Workforce Adoption (1st Month)
Design System Foundation